4 Ways For Non-Profits to Take Advantage of Google+

Love social media and love using it for social good and digital philanthropy? Are you actively involved with non-profits? Then we are here to give you four essential ways to help your non-profit jump into Google+!

 

Social media is a powerful tool. It has created change, such as sparking a revolution in the Arab World, raising relief funds for Japan’s earthquake and Tsunami victims. It has spread global awareness of crucial current events, products and services.

 

Google+ is one of these powerful social media tools. It has many great features non-profits can take advantage of immediately!

 

Here are the four essential ways non-profits can make the most of the rapidly growing Google+ network.

 

1. Host Exclusive Hangouts

Use Google+ Hangouts and Google+ video conferencing feature to host hangouts for major donors and dedicated volunteers that consist of a celebrity figure or major player in your organization. Supporters to your non-profit will help grow your organization even more because of the individualized attention of Hangouts reward their commitment to your organization.

2. Use Your Circles

Google+ circles are a great way to target key messengers, rather than sending messages to parties not interested in your cause. Organize your circles by unique interests, donation history and geographical location. Circles are great because followers can be in multiple circles making them great for crowd-source fundraising! Ask your volunteers what types of events they prefer or want to see be created. Ask donors about what they believe are good campaign ideas. Let people with common interests become more acquainted.

 

3. Huddle Your Coworkers

Coworkers can create useful and fun Webinars through Google+! Google+ offers free group video conferencing and group calls! It is an excellent way to collaborate and brainstorm within your organization. Your non-profit can share ideas during off hours. You can send a presentation to a coworker, if you are running late. And best of all, you can do this from both a mobile app or computer device!

 

For more great ways to use Google+ and learn how non-profits have started using Google+ for its benefit, read this article from LinkedIn.com news.

 

If you would like some guidance regarding how website development and mobile app technology might benefit your non-profit, contact Certified CIO by calling 443-283-0666 or click here today! Check us out on Facebook and Twitter as well!

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